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Beyond CrowdTangle: Truly Understanding Your Audience
Beyond CrowdTangle: Truly Understanding Your Audience
Nearly every newsroom in America has attempted to use CrowdTangle in some capacity, but some...
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It Takes Courage to Remain Relevant
It Takes Courage to Remain Relevant
“We’ve known we need to change for the last decade.  But no one is willing...
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Yes, You Can Grow Ratings
Yes, You Can Grow Ratings
Promotions mean more than running a topical in prime. Finding the audience is the first...
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Help! Everyone Is on Vacation but We Still Have Newscasts to Produce!
Help! Everyone Is on Vacation but We Still Have Newscasts to Produce!
If you’re like most TV stations, you just had a jam-packed November, fully staffed and...
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A First-Time News Manager’s Guide to Success
A First-Time News Manager’s Guide to Success
When I first became a news manager, I made some mistakes. In 20 years of...
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Local TV Makes a Big Move Into Podcasting (and It’s About Time)
Local TV Makes a Big Move Into Podcasting (and It’s About Time)
As one of the largest local TV station groups makes a major podcast move, it’s...
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