The Future of Audio Isn’t Coming — It’s Already On Air

Why Smart Broadcasters Are Automating Audio to Stay Human Your listeners expect fresh content 24/7. Your advertisers demand measurable results. Your budget? Well, that’s staying put. Sound familiar? In an industry built on immediacy and intimacy, today’s broadcasters face tighter margins, smaller staffs, and rising expectations from both audiences and advertisers. According to the U.S […]

The Most Valuable Hours in Radio Nobody’s Talking About

Unlocking the Hidden Value of Overnight and Weekend Radio In an era where media consumption is increasingly fragmented, radio remains a steadfast medium, reaching 91% of U.S. adults each month.  Yet, many broadcasters continue to underutilize overnight and weekend slots, often relegating them to automated playlists or syndicated content. This oversight represents a missed opportunity […]

Case Study: This AI Rocks! How KFMW Used AudioAI to Amplify Brand Attitude and Drive Revenue

THE CHALLENGE: Preserving Attitude While Embracing Innovation  For KFMW Rock 108, staying on the cutting edge while maintaining authentic connections with their Eastern Iowa audience is essential to their brand. As Program Director, Russ Mottla, puts it, “I have always believed radio must jump on new technology and AI is absolutely the future, whether people […]

The 20-Minute Studio Program: Radio’s Fastest Workflow

  What if your station could program full overnight shifts in less time than it takes to grab coffee and check your email? Futuri AudioAI allows radio teams to create and schedule hours of branded, relevant, and engaging content… in minutes. This isn’t hypothetical. It’s happening now. With AudioAI, teams across the country are creating […]

Case Study: How Rome Radio Partners Maximize Impact with Limited Resources

The Challenge: Too Many Hats, Too Few Hands When you own a small-market radio station, your job includes everything—sales, programming, tech support, and even janitorial duties. For Howard Toole, Managing Partner of Rome Radio Partners, this wasn’t an exaggeration—it was reality. While Toole has a deep passion for on-air production, he was rapidly running out […]

From Forgotten Hours to Standout Sound: Reinventing Unmanned Dayparts and Station Imaging

An empty radio station during an unmanned daypart

  Unmanned dayparts have long been a challenge for broadcasters. When there’s no live talent behind the mic, stations risk sounding stale, disconnected, or worse – generic. But what if those off-hours could actually become a competitive advantage? Today’s smartest stations are rethinking how they handle downtime, using AI-powered tools to deliver live-sounding content, hyper-local […]

Sinclair and Futuri Announce Strategic Partnership to Innovate Television Sales with AI Technology

BALTIMORE and CLEVELAND – February 5, 2024 – Sinclair Broadcast Group, a subsidiary of Sinclair Inc. (Nasdaq: SBGI), together with Futuri, a leader in AI-driven audience engagement and sales intelligence solutions, today announced a strategic partnership that will integrate Futuri’s advanced AI-driven sales system, TopLine®, into Sinclair’s 186 owned and or operated television stations, spanning […]

Futuri and RCS Enter Into International Partnership Agreement for SpotOn and Futuri AudioAI™

The company will now represent select Futuri products outside the United States. Cleveland, Ohio, November 29, 2023 — Futuri, the leader in AI-powered software solutions for the media industry, today announced the formation of a new partnership with RCS, the world’s largest broadcast software company. Now, in addition to RCS automation Zetta fully integrating with […]