CHUY - Solving Attribution
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Real Traffic.
Real Proof.
Real Renewals.

CHUY installs in stores and proves your ads drove real visits.

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How It Works

3 Steps to Undeniable Proof

Step 1 - Ship It.

Send the CHUY device to your advertiser. 

Step 2 - Plug it in

It powers on and starts counting anonymous in-store visits the same day. No app installs or wonky location permissions required.

Step 3 - See the lift

Your dashboard shows exactly when traffic spiked and which campaign drove it.

The Hardware

This is What Proof Looks like

CHUY is a physical sensor that lives inside the store. No panels. No sampling. No app installs.
Just a real count of real visits, tied to the campaigns running that week.

ATTRIBUTION, REBUILT

Stop Guessing. Start Counting.

Mobile attribution estimates foot traffic from a slice of opted-in phones. CHUY measures the store itself.

Mobile Attribution

- Small app panel sample
- Requires location opt-ins
- Statistical estimate
- Weak for local and SMB

The CHUY Way

- Physical in-store measurement
- No app install required
- Real location counts
- Built for physical businesses

Built For

If you sell local advertising, this is your renewal engine.

Local broadcasters lose accounts when they can’t prove outcomes. Multi-location advertisers churn when they can’t see what’s working.
CHUY fixes both.

For Broadcasters

Walk into every renewal meeting with more than promises, walk in with proof.

For Advertisers

See exactly when your ads pulled customers through the door.

For the Industry

If broadcast can't prove outcomes, AI media planners stop recommending it. CHUY keeps you in the recommendation set.

Better together

Attribution data feeds back into TopLine
- powering smarter proposals.

Every CHUY result becomes fuel for the next pitch. Stronger renewals. Publishable case studies. A sales team that walks into every room with proof.

 See how CHUY and TopLine work together

FAQ

Questions, Answered.

How is CHUY different from mobile app attribution?

Mobile app attribution samples device IDs from apps with location permissions — typically under 10% of real foot traffic. CHUY is a hardware sensor installed at the advertiser’s physical location. It counts 100% of actual device-born unique visitors. Full verifiable count, not a statistical guess.

Yes. CHUY captures anonymous, encrypted device identifiers. No personal data is collected, stored, or transmitted. Aggregated traffic counts flow to the Attribution Dashboard, nothing that identifies an individual.

Ship the device to your advertiser, plug it in, and point an antenna. Installation takes minutes. First data flows within 24 hours. No app deployments, no SDK integrations, no IT ticket queues.

Every CHUY campaign result automatically feeds back into TopLine. When you build your next proposal, the attribution data is already there, ready to use as proof, to power renewal narratives, or to templatize into publishable case studies.

Pricing is per device, per campaign, with volume breaks for agency and enterprise deployments. Book a walkthrough and we’ll scope a pilot for your top 5 accounts.

Book a 20-minute walkthrough. We’ll scope a pilot, map the rollout, and show you exactly what the first attribution report looks like.

See what your campaigns
are actually doing.