News & Resources
Futuri is the leading provider of cloud-based audience engagement software for the enterprise. Brands rely on Futuri to make their content more relevant, accessible, engaging, and results-driven. Founded in 2009, Futuri holds 11 published or pending patents in 151 countries. Named to the Inc. 5000 List of America’s Fastest-Growing Private Companies for seven consecutive years, Futuri is the only audience engagement platform that includes solutions for sales, marketing, and content teams.
TopLine Business Acumen Series Digest: December 1st, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
9 Reasons We’re Thankful for Radio
/0 Comments/in Futuri Fundamentals /by Mia CrossAs radio turns 100 this year, we’re more thankful for the role it plays in our lives than ever. Here are nine (of the many!) ways we’re thankful for radio today. Happy Thanksgiving to you and yours! Radio brings local communities together. Radio brands know their audiences so very well. The local news, sports, health […]
TopLine Business Acumen Series Digest: November 23rd, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Holidays 2020: How CCM Radio Can Take Its Listener Relationships to the Next Level
/0 Comments/in Industry News, Resources, Tech Trends /by Mia CrossAs we close a year that has been phenomenally stressful for most of us for many reasons, not the least of which is the contagious, deadly virus out there (come on, vaccine!), many of the year-end social and spiritual outlets we’ve relied on forever aren’t available to us — at least in the same form […]
TopLine Business Acumen Series Digest: November 16th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: November 10th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: November 2nd, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Roxanne Steele, Marci Stanley, and Kendall B. Join Futuri’s Prep+ Team
/0 Comments/in Industry News, Press Release /by ZenaWednesday, October 28 — Prep+, Futuri’s show prep and team collaboration system, has added Roxanne Steele, Marci Stanley, and Kendall B. to its team as Format Specialists. Steele, Stanley, and Kendall B., who all have long histories as on-air talent, are responsible for developing multimedia content, updated multiple times during each daypart, for use on-air, […]
TopLine Business Acumen Series Digest: October 26th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Webinar: See Ya 2020! How to Set Yourself Up for Recovery in 2021.
/0 Comments/in Events /by ZenaWill you be sad to say goodbye to 2020? Didn’t think so. But 2021 brings new goals, and TopLine is here to help you crush them. This webinar, presented by TopLine‘s Jim Tarantine and Erin Callaghan, included the results of our wide-ranging study on how the radio sales landscape is changing, what opportunities lie ahead, […]
TopLine Business Acumen Series Digest: October 19th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: October 12th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Webinar: Urban Radio Shines in 2020
/0 Comments/in Events /by Mia CrossAt a time when radio’s strength with local programming and community service is more important than ever, Urban formats have done a particularly admirable job in delivering content that brings their audience together in unique ways. In this webinar, moderated by Futuri’s Kendall B., our panel shares examples of greatness and lessons learned in 2020. […]
TopLine Business Acumen Series Digest: October 6th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: September 28th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: September 21st, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Daniel Anstandig, Futuri CEO, Named to Crain’s Cleveland’s 40 Under Forty 2020 List
/0 Comments/in Industry News /by ZenaFuturi CEO and co-founder Daniel Anstandig, 37, has been named to Crain’s Cleveland 40 Under Forty 2020 List. Per Crain’s, “Crain’s 40 Under Forty honorees are, in a word, leaders. They are making a difference in their companies and their communities. Chosen by our editorial team to represent a range of businesses and backgrounds, these […]
TopLine Business Acumen Series Digest: September 14th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Sayonara, ‘Caller 9.’ Are You Selling Your Station Short with Old-School Contesting?
/0 Comments/in Resources /byBy Scott Lindy, Futuri Partner Success Team Hi, you’re caller six, try again. Hi, you’re caller seven, try again. Hi, you’re caller eight, try again. (Deep breath.) Hi, you’re caller nine! What’s your name and where are you calling from? It’s radio’s contesting Groundhog’s Day. Been there? Still there? Although fading from the radio landscape, […]
TopLine Business Acumen Series Digest: September 8th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: August 31st, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
The 5 Ways You’re Missing Out Without A Station Mobile App
/0 Comments/in Resources /byBy Scott Lindy, Futuri Partner Success Team We’re all aware of the massive increase in the percentage of people working from their homes caused by the COVID-19 pandemic. What you may have missed, is the recent Nielsen data that shows that adult consumers aged 18+ streaming audio on smartphones increased from 50% every week in Q1 […]
TopLine Business Acumen Series Digest: August 24th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /byThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
Webinar: The Workplace Ain’t What It Used To Be.. Now What?
/0 Comments/in Events /byThis CRS360 webinar explored a variety of topics of interest of anyone trying to run their station’s business during constant COVID-19 disruptions. As companies across the country experiment with ways to keep their teams productive and listeners engaged during the ever-changing state of COVID-19 disruptions, this CRS360 webinar will present fundamentals we’ve learned several months […]
Audience Engagement Tech Usage Skyrockets As Radio Continues to Work from Home
/0 Comments/in Industry News /by Mia CrossFuturi’s cloud-based technology sees record usage amid shifts in working and listening behavior. New data from Futuri shows that usage of their audience engagement technology, designed to make it easy for broadcast teams to work remotely and reach listeners wherever they are, has seen huge growth as so many continue to work remotely amid COVID-19 […]
TopLine Business Acumen Series Digest: August 17th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: August 10th, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
It’s Go Time for Podcasting
/0 Comments/in Resources /by Gale ParmeleeBy Gale Parmelee, Futuri Partner Success Team You likely started off 2020 with much optimism both personally and professionally. I don’t think any of us planned to be in the midst of a global pandemic by the second quarter but nonetheless that’s what happened and here we are. COVID-19 disrupted everything from the toilet paper […]
TopLine Business Acumen Series Digest: August 3rd, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: July 27, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by ZenaThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: July 20, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by anujTopLine’s Business Acumen Series features business trends and opportunities to help sales professionals prospect and engage clients.
TopLine White Paper — Succeeding Today and in the Post-Coronavirus Economy: Trends, Opportunities, and the Changing Consumer Landscape
/0 Comments/in Resources /by ZenaSucceeding Today and in the Post-Coronavirus Economy: Trends, Opportunities, and the Changing Consumer Landscape — A TopLine White Paper. While many areas around the country are “reopening”, until we have a vaccine for COVID-19, we need to expect the unexpected. Spikes and second waves are possible. While all of this might make one feel powerless, remember: knowledge […]
TopLine Webinar: Succeeding Through the Back Half of the Year
/0 Comments/in Events /by karaJust because Q2 has been rough doesn’t mean you can’t hit your 2020 sales goals. TopLine has put together a webinar featuring some of the most creative and successful radio sales executives from around the country to discuss their approach on topics like: Today’s new pain points and how they’re addressing them. What new and […]
Jim Tarantine Promoted to Product Manager, TopLine at Futuri
/0 Comments/in Uncategorized /by karaCleveland, Ohio, June 8, 2020 – Longtime media executive Jim Tarantine has been promoted to Product Manager, TopLine at Futuri. Tarantine will help set the strategy and product roadmap for TopLine, Futuri’s AI-driven sales research and insights platform that helps shorten sales cycles and advance every stage of the sales process. Prior to joining Futuri in 2018, Tarantine spent 12 years at Arbitron […]
Futuri: Station Mobile App Usage Grows During COVID-19 Changes
/0 Comments/in Uncategorized /by karaConsumer usage of station-specific mobile apps is on the rise since the onset of consumer behavior changes spurred by restrictions related to COVID-19. Futuri, a leading provider of mobile apps for broadcasters, has seen the following trends across Futuri’s station-specific mobile apps: Average of +25% increase in sessions since the early April across a variety […]
Futuri and ReelWorld Announce Strategic Partnership and Launch the Future of Standout Interactive Programming: Tether
/in Industry News, New at Futuri, Press Release /by ZenaCreative by ReelWorld, Connection by Futuri: Leaders in technology and creative innovation join forces to enable turnkey creation of standout programming moments. Cleveland, Ohio, and Seattle, Washington, May 20, 2020 — Futuri, the leading provider of cloud-based audience engagement software, and ReelWorld, the radio industry’s leading jingle, imaging, and sonic branding company, today announced a […]
Free Webinar: Beyond Ideas: How to Build Marketing Campaigns That Get Results for Your Clients
/in Events /by LynnIn today’s increasingly competitive environment, successful sales professionals need to deliver value for their clients by turning ideas into persuasive campaigns. This 60-minute webinar demystifies the storytelling process and teaches the most up-to-date techniques on developing ideas for persuasive marketing campaigns. This webinar is taught by Gerry Tabio and Sally Beamer of Creative Resources Group […]
3 Ways Radio Brands Can Build Audience and Revenue with Podcasting
/in Industry News, Partner Success Stories /by LynnWe all know the stats: audio consumption has never been higher, and that makes it even more critical for radio brands to have a strong podcasting strategy. The popularity of podcasts, both original podcasts and your time-shifted key content being made available on-demand, continues to grow—particularly as listeners and creators find themselves stuck at home […]
Webinar: Programming During a Pandemic: How to Defend and Grow Your Audience
/in Events /by LynnThe coronavirus pandemic has implications for ratings, digital programming, and even your target listener profile — it’s bigger than the shift to working and broadcasting from home. As overwhelming as it all may seem, there is opportunity in the midst of this chaos. This 30-minute webinar, presented by Futuri Media’s Scott Lindy and Charlie Maxx, […]
Free Webinar: Keeping Sales Momentum During a Crisis: What Teams Need to Know
/in Events /by LynnGiven the COVID-19 pandemic, getting in front of a decision-maker isn’t just difficult, it can be physically impossible. This 30-minute webinar, presented by Futuri Media’s Erin Callaghan and Jim Roberts, outlines must-know information for sales teams to effectively stay engaged with clients and prospects remotely, which verticals will see more spending in these unprecedented times, […]
Futuri Media and the University of Florida Present Major Research Study at CRS 2020.
/in Events, Industry News, Tech Trends, Uncategorized /by LynnThe final day of CRS 2020 featured the presentation Defending Your Audience Share: Exclusive Research Findings, the results of a major study conducted by Futuri Media and the University of Florida College of Journalism and Communications. The study was conducted in January 2020 and surveyed nearly 1,400 people who named country as their favorite music […]
How spending less than three minutes with TopLine today can kick off a successful 2020.
/in New at Futuri, Uncategorized /by LynnHappy New Year! The thing about having an excellent bit of downtime over the holidays (and we hope you did!) is that it can be difficult to get back into gear after a break. Luckily, for sales professionals who have access to TopLine, it’s not so difficult. TopLine’s sales research and data visualization tools advance […]
⏳Three minutes is all it takes to kick off a successful 2020.
/in Uncategorized /by ZenaSpend three minutes with TopLine today to kick off a successful 2020. Here’s how. Happy New Year! We hope you had a restful holiday break, and we’re excited to help you achieve your most successful year yet. It can be challenging to get back on track after a break, so we’ve laid out three things […]
Never Lose a Deal Again: How to use TopLine Personality Prep AI to Negotiate More Effectively
/in Events /by ZenaThis free webinar features insights on how to use TopLine to up your negotiation skills. In this tight, 30-minute webinar presented by Futuri National Account Manager Kathy Eagle and TopLine Partner Success Manager AJ Vaughan, you’ll learn more about the importance of understanding personality types in the negotiation process. Join this free webinar to learn […]
Futuri’s Craig Bowman to Discuss Podcasting and ROI in Radio at Wisconsin Broadcasters Association’s 2019 Broadcasters Clinic
/in Events /by ZenaFuturi Media’s own Craig Bowman will be presenting a session this year at Wisconsin Broadcasters Association’s 2019 Broadcasters Clinic. If you’ll be in attendance at the event this year please don’t miss out on his session entitled “Maximizing Your Content ROI With Podcasting” on Tuesday, October 15, at 1:00 PM CT. Craig recently discussed the […]
Free Webinar: The Five Things You Need to Know to Set Yourself Up for Sales Success in 2020
/in Events, Industry News /by ZenaOn Thursday, October 3, spend 30 minutes getting valuable guidance on the 2020 sales landscape. Free webinar. The Five Things You Need to Know to Set Yourself Up for Sales Success in 2020 Thursday, October 3. Sessions at 10.30a and 1.30p ET. Many experts are predicting a recession and we know a wild political ride […]
How Radio Can Cash in On Booming Digital Ad Spending
/in Industry News, Tech Trends /by ZenaWith brands spending at record rates on mobile, digital audio, and digital video, radio stations can showcase their best products and add new offerings to grow revenue. Here’s some good news for radio broadcasters: The digital ad market is surging and now is the time for local stations to cash in. Local radio companies have […]
Four Ways to Maximize Your Talk Breaks
/in Tech Trends /by ZenaTo create engaging breaks, radio should focus on timely tidbits, local happenings, and reveal themselves Faced with more competition than ever, radio stations need to make sure their listeners stick around for talk breaks rather than tuning out. The good news for AM/FM stations? Audiences want to hear what hosts have to say. In fact, […]
Morning Show Boot Camp: Our Daniel Anstandig, Jim Tarantine, and Zena Burns to Present Innovative Approaches to Content and Distribution
/in Events /by ZenaThe session will focus on where the industry is going and how you can be prepared for it. Today, you need success in PPM or diary, but tomorrow’s landscape could be totally different. Things will change fast; are you prepared? Strap in – in this tight session packed with actionable takeaways our own Daniel Anstandig, […]
To Close a Deal, Tell a Story
/in Tech Trends /by ZenaBy using data and insights to frame a narrative, radio can boost their sales efforts. “Let me tell you a story.” That’s how some of the best conversations get started. When it comes to advertising sales, it is important to take prospective clients on a journey. You don’t want to just rattle off facts and […]
Heading to These Conferences? Team Futuri Will See You There!
/in Events /by ZenaWe’re looking forward to seeing partners and friends new and old at Casablanca Broadcast Days, the WBA Summer Conference, Radiodays Europe Podcast Day, and the Promax Station Summit. Summer’s just about here, and Team Futuri is on the road! Members of our team will be at the following events over the next several days. If […]