News & Resources
Futuri is the leading provider of cloud-based audience engagement software for the enterprise. Brands rely on Futuri to make their content more relevant, accessible, engaging, and results-driven. Founded in 2009, Futuri holds 11 published or pending patents in 151 countries. Named to the Inc. 5000 List of America’s Fastest-Growing Private Companies for six consecutive years, Futuri is the only audience engagement platform that includes solutions for sales, marketing, and content teams.
It’s Go Time for Podcasting
/0 Comments/in Resources /by Gale ParmeleeWritten by: Gale Parmelee, Partner Success Team You likely started off 2020 with much optimism both personally and professionally. I don’t think any of us planned to be in the midst of a global pandemic by the second quarter but nonetheless that’s what happened and here we are. COVID-19 disrupted everything from the toilet […]
TopLine Business Acumen Series Digest: August 3rd, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by Mia CrossThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: July 27, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by ZenaThis week: Back to school opportunities, hair wellness takes off, rise in interest in auto sales, how mortgage lenders and real estate agents must set themselves apart, and more.
TopLine Business Acumen Series Digest: July 20, 2020 Edition
/0 Comments/in Business Acumen Digests, Resources /by anujTopLine’s Business Acumen Series features business trends and opportunities to help sales professionals prospect and engage clients.
TopLine White Paper — Succeeding Today and in the Post-Coronavirus Economy: Trends, Opportunities, and the Changing Consumer Landscape
/0 Comments/in Resources /by ZenaSucceeding Today and in the Post-Coronavirus Economy: Trends, Opportunities, and the Changing Consumer Landscape — A TopLine White Paper. While many areas around the country are “reopening”, until we have a vaccine for COVID-19, we need to expect the unexpected. Spikes and second waves are possible. While all of this might make one feel powerless, remember: knowledge […]
TopLine Webinar: Succeeding Through the Back Half of the Year
/0 Comments/in Events /by karaJust because Q2 has been rough doesn’t mean you can’t hit your 2020 sales goals. TopLine has put together a webinar featuring some of the most creative and successful radio sales executives from around the country to discuss their approach on topics like: Today’s new pain points and how they’re addressing them. What new and […]
Jim Tarantine Promoted to Product Manager, TopLine at Futuri
/0 Comments/in Uncategorized /by karaCleveland, Ohio, June 8, 2020 – Longtime media executive Jim Tarantine has been promoted to Product Manager, TopLine at Futuri. Tarantine will help set the strategy and product roadmap for TopLine, Futuri’s AI-driven sales research and insights platform that helps shorten sales cycles and advance every stage of the sales process. Prior to joining Futuri in 2018, Tarantine spent 12 years at Arbitron […]
Futuri: Station Mobile App Usage Grows During COVID-19 Changes
/0 Comments/in Uncategorized /by karaConsumer usage of station-specific mobile apps is on the rise since the onset of consumer behavior changes spurred by restrictions related to COVID-19. Futuri, a leading provider of mobile apps for broadcasters, has seen the following trends across Futuri’s station-specific mobile apps: Average of +25% increase in sessions since the early April across a variety […]
Futuri and ReelWorld Announce Strategic Partnership and Launch the Future of Standout Interactive Programming: Tether
/in Industry News, New at Futuri, Press Release /by ZenaCreative by ReelWorld, Connection by Futuri: Leaders in technology and creative innovation join forces to enable turnkey creation of standout programming moments. Cleveland, Ohio, and Seattle, Washington, May 20, 2020 — Futuri, the leading provider of cloud-based audience engagement software, and ReelWorld, the radio industry’s leading jingle, imaging, and sonic branding company, today announced a […]
Free Webinar: Beyond Ideas: How to Build Marketing Campaigns That Get Results for Your Clients
/in Events /by LynnIn today’s increasingly competitive environment, successful sales professionals need to deliver value for their clients by turning ideas into persuasive campaigns. This 60-minute webinar demystifies the storytelling process and teaches the most up-to-date techniques on developing ideas for persuasive marketing campaigns. This webinar is taught by Gerry Tabio and Sally Beamer of Creative Resources Group […]
3 Ways Radio Brands Can Build Audience and Revenue with Podcasting
/in Industry News, Partner Success Stories /by LynnWe all know the stats: audio consumption has never been higher, and that makes it even more critical for radio brands to have a strong podcasting strategy. The popularity of podcasts, both original podcasts and your time-shifted key content being made available on-demand, continues to grow—particularly as listeners and creators find themselves stuck at home […]
Webinar: Programming During a Pandemic: How to Defend and Grow Your Audience
/in Events /by LynnThe coronavirus pandemic has implications for ratings, digital programming, and even your target listener profile — it’s bigger than the shift to working and broadcasting from home. As overwhelming as it all may seem, there is opportunity in the midst of this chaos. This 30-minute webinar, presented by Futuri Media’s Scott Lindy and Charlie Maxx, […]
Free Webinar: Keeping Sales Momentum During a Crisis: What Teams Need to Know
/in Events /by LynnGiven the COVID-19 pandemic, getting in front of a decision-maker isn’t just difficult, it can be physically impossible. This 30-minute webinar, presented by Futuri Media’s Erin Callaghan and Jim Roberts, outlines must-know information for sales teams to effectively stay engaged with clients and prospects remotely, which verticals will see more spending in these unprecedented times, […]
Futuri Media and the University of Florida Present Major Research Study at CRS 2020.
/in Events, Industry News, Tech Trends, Uncategorized /by LynnThe final day of CRS 2020 featured the presentation Defending Your Audience Share: Exclusive Research Findings, the results of a major study conducted by Futuri Media and the University of Florida College of Journalism and Communications. The study was conducted in January 2020 and surveyed nearly 1,400 people who named country as their favorite music […]
How spending less than three minutes with TopLine today can kick off a successful 2020.
/in New at Futuri, Uncategorized /by LynnHappy New Year! The thing about having an excellent bit of downtime over the holidays (and we hope you did!) is that it can be difficult to get back into gear after a break. Luckily, for sales professionals who have access to TopLine, it’s not so difficult. TopLine’s sales research and data visualization tools advance […]
⏳Three minutes is all it takes to kick off a successful 2020.
/in Uncategorized /by ZenaSpend three minutes with TopLine today to kick off a successful 2020. Here’s how. Happy New Year! We hope you had a restful holiday break, and we’re excited to help you achieve your most successful year yet. It can be challenging to get back on track after a break, so we’ve laid out three things […]
Never Lose a Deal Again: How to use TopLine Personality Prep AI to Negotiate More Effectively
/in Events /by ZenaThis free webinar features insights on how to use TopLine to up your negotiation skills. In this tight, 30-minute webinar presented by Futuri National Account Manager Kathy Eagle and TopLine Partner Success Manager AJ Vaughan, you’ll learn more about the importance of understanding personality types in the negotiation process. Join this free webinar to learn […]
Futuri’s Craig Bowman to Discuss Podcasting and ROI in Radio at Wisconsin Broadcasters Association’s 2019 Broadcasters Clinic
/in Events /by ZenaFuturi Media’s own Craig Bowman will be presenting a session this year at Wisconsin Broadcasters Association’s 2019 Broadcasters Clinic. If you’ll be in attendance at the event this year please don’t miss out on his session entitled “Maximizing Your Content ROI With Podcasting” on Tuesday, October 15, at 1:00 PM CT. Craig recently discussed the […]
Free Webinar: The Five Things You Need to Know to Set Yourself Up for Sales Success in 2020
/in Events, Industry News /by ZenaOn Thursday, October 3, spend 30 minutes getting valuable guidance on the 2020 sales landscape. Free webinar. The Five Things You Need to Know to Set Yourself Up for Sales Success in 2020 Thursday, October 3. Sessions at 10.30a and 1.30p ET. Many experts are predicting a recession and we know a wild political ride […]
How Radio Can Cash in On Booming Digital Ad Spending
/in Industry News, Tech Trends /by ZenaWith brands spending at record rates on mobile, digital audio, and digital video, radio stations can showcase their best products and add new offerings to grow revenue. Here’s some good news for radio broadcasters: The digital ad market is surging and now is the time for local stations to cash in. Local radio companies have […]
Four Ways to Maximize Your Talk Breaks
/in Tech Trends /by ZenaTo create engaging breaks, radio should focus on timely tidbits, local happenings, and reveal themselves Faced with more competition than ever, radio stations need to make sure their listeners stick around for talk breaks rather than tuning out. The good news for AM/FM stations? Audiences want to hear what hosts have to say. In fact, […]
Morning Show Boot Camp: Our Daniel Anstandig, Jim Tarantine, and Zena Burns to Present Innovative Approaches to Content and Distribution
/in Events /by ZenaThe session will focus on where the industry is going and how you can be prepared for it. Today, you need success in PPM or diary, but tomorrow’s landscape could be totally different. Things will change fast; are you prepared? Strap in – in this tight session packed with actionable takeaways our own Daniel Anstandig, […]
To Close a Deal, Tell a Story
/in Tech Trends /by ZenaBy using data and insights to frame a narrative, radio can boost their sales efforts. “Let me tell you a story.” That’s how some of the best conversations get started. When it comes to advertising sales, it is important to take prospective clients on a journey. You don’t want to just rattle off facts and […]
Heading to These Conferences? Team Futuri Will See You There!
/in Events /by ZenaWe’re looking forward to seeing partners and friends new and old at Casablanca Broadcast Days, the WBA Summer Conference, Radiodays Europe Podcast Day, and the Promax Station Summit. Summer’s just about here, and Team Futuri is on the road! Members of our team will be at the following events over the next several days. If […]
Futuri Media Discusses Digital Strategy for Broadcasters with Broadcast Dialogue
/in Tech Trends /by ZenaOur very own Jim Tarantine and Zena Burns spoke with Broadcast Dialogues‘s Connie Thiessen about Futuri’s recent studies on podcasting and time-shifted radio content, and how broadcasters can take advantage of the growing digital audio space. They use their discussion on this podcast to discuss in-depth and answer the question, “What if radio was created […]
Six Reasons Your Station Needs A Better Audio Strategy Now
/in Tech Trends /by ZenaAudio is the “it” media of the moment and radio stations are primed to be the go-to source for all audio – from on-air to on-demand to podcasts. AM/FM stations are experts in high-quality, local audio and feature charismatic hosts who connect with listeners and feel like trusted friends. These ingredients make for great radio, […]
Nielsen Audio Study Confirms TopicPulse Has Measurable Results in Time Spent With Radio
/in Uncategorized /by ZenaNielsen Audio recently conducted a study that correlated ratings of TopicPulse users vs. average stations, and examined whether heavy users of TopicPulse correlated with even higher ratings. Key findings include: Stations doing real-time show prep with TopicPulse have 2x higher cume and AQH share in both P18-49 and P25-54 demos compared to average PPM measured […]
Major New Podcast Study Reveals Listener Habits, Trust in Hosts
/in Industry News, Press Release, Tech Trends /by ZenaNational study also contains insights on implications for radio Las Vegas, Nevada, April 9, 2019 – Most podcast users are millennial males, listen weekly, and engage with podcasts at home, according to a major new study by the University of Florida College of Journalism and Communications (UFCJC) and Futuri Media, a leading audience engagement and […]
The Profound Need for Time-Shifted Audio for the Radio Business
/0 Comments/in Uncategorized /by karaTime-shifting revolutionized the TV industry. Now, the time is here for the radio industry. Futuri Media has partnered with Nielsen to study the perceptions and attitudes of a variety of audiences on time-shifted audio. The study concluded that there is a profound appetite for time-shifted radio content among radio listeners – notably, highly monetizable and […]
New Study Shows Radio Can Significantly Benefit from Time-Shifting Content
/in Industry News, Tech Trends /by ZenaThe study concluded that there is a profound appetite for time-shifted radio content among radio listeners – notably, highly monetizable and younger audiences – and that opportunities are currently untapped as awareness of the availability of time-shifted radio content among listeners remains low. A new study conducted by Futuri Media and Nielsen, “The Profound Need for Time-Shifted Radio Content […]
Will You Hit the TopLine by Futuri Million Dollar Hole in One?
/in New at Futuri /by ZenaThere’s a big opportunity for golfers at the Worldwide Radio Summit Golf Tournament! There’s nothing like TopLine by Futuri to help sales teams get their unfair shares. And there’s nothing like the TopLine by Futuri Million Dollar Hole in One at the Worldwide Radio Summit Golf Tournament to potentially put a huge prize in the […]
Millpond Equity Partners Invests in Futuri Media
/in Press Release /by ZenaBoca Raton, FL, February 13th, 2019 – Millpond Equity Partners (“Millpond”) has made an investment in Futuri Media LLC (“Futuri” or the “Company”), a leading provider of SaaS technology for audience engagement and sales intelligence to broadcasters and publishers. Futuri, headquartered in suburban Cleveland, Ohio, offers its customers a comprehensive suite of products and services […]
Big Opportunities For Radio In Time-Shifted Audio
/in Tech Trends /by ZenaTime-shifted audio is a huge opportunity for radio, and our Daniel Anstandig just previewed two key findings from a soon-to-be-released Nielsen and Futuri Media study on this topic: Nearly half of respondents said they understand the concept of time-shifted audio, find it interesting and would listen to it. A high percentage of participants are willing […]
TopicPulse Launches New Show Prep Features as Nielsen Audio Study Confirms Its Measurable Results in Time Spent With Radio
/in Press Release /by ZenaStudy shows that users of Futuri Media’s real-time, AI-powered show prep system have consistently higher CUME and AQH share than non-users Cleveland, Ohio, October 17, 2018 – Futuri Media, a global leader in technology designed to drive audience and revenue growth for broadcasters, today announced the addition of new features to TopicPulse, its real-time, AI-powered […]
Scott Lindy joins Futuri Media’s Partner Success team
/in Industry News /by ZenaLongtime radio programmer brings his talents to Futuri Veteran programmer Scott Lindy has joined the Partner Success team at Futuri Media. In his new role, Lindy will work with Futuri’s radio partners to devise station-specific strategies for using the company’s audience engagement technology, like POST, TopicPulse, and #engage, to drive ratings and revenue growth. Lindy, […]
Podcasting Plus: Futuri Media’s POST System Adds Logger Capabilities to Podcasting and On-Demand Tools
/in Press Release /by ZenaLatest product enhancement uses POST’s patented technology to make airchecking talent and pulling other audio assets easy. Cleveland, Ohio, September 28, 2018 – Futuri Media, a global leader in technology designed to drive audience and revenue growth for broadcasters, today announced POST, the leading system for instantly converting broadcast content into podcast and on-demand content […]
As In-Car Entertainment Options Grow, Radio Keeps Pace
/in Industry News /by ZenaWith robust digital offerings, radio can maintain its place as the no. 1 in-car media Radio enjoys the enviable position as the most popular in-car media, but the car is quickly emerging as the new battleground for audio. As more vehicles with advanced entertainment systems and WiFi connectivity hit the road, drivers can tune into […]
Zena Burns, Veteran Media Executive, Joins Futuri Media’s Executive Leadership Team
/in Press Release /by LynnBurns, a key player in developing multiple iconic media properties, to help lead Futuri’s expansion initiatives, including opening a Chicago office for the tech company. Cleveland, Ohio, September 13, 2018 – Futuri Media, a global leader in technology designed to drive audience and revenue growth for broadcasters, today announced that veteran media executive Zena Burns […]
How Podcasting Can Reach an Audience of 100 million
/in Industry News /by ZenaTo boost engagement, broadcasters and digital publishers need to educate consumers The biggest hurdle to growing podcasting may be helping consumers understand exactly what a podcast is and how to find it. New data from Edison Research notes that 64% of Americans, of 180 million people, say they’ve heard of podcasts, up from just 22% […]
Five Ways to Boost Engagement with Your Radio Station App
/in Tech Trends /by ZenaTo Drive Usage, Promote Your App’s Best Features The adage, “If you build it, they will come,” doesn’t necessarily apply to mobile apps. Your local radio station may have a robust mobile app packed with engaging features, but unless you educate your audience creatively and regularly, your app could get lost among the millions of […]
Time to Turn Up the Volume on Smart Speakers
/in Tech Trends /by ZenaAs more consumers buy in, voice-activated speakers reach 18% of US homes Smart speakers are going mainstream. About 43 million Americans are now speaking commands to Amazon Alexa and Google Home devices on their kitchen counters and nightstands. Voice-activated speakers are being consumed by 18% of U.S. homes, up from 7% a year ago, according […]
Summer is the Time to Drive Digital Engagement
/in Tech Trends /by ZenaConsumers turn to digital in the summer more than any other time of year. Engage your audience across all digital platforms using technologies proven to boost both audience engagement and revenue. This summer, as more Americans stream audio in cars, on smart speakers, Bluetooth devices, and smartphones, online audio is primed to be more popular […]
Google Play Dials Up Podcasts for Android Users
/in Industry News /by ZenaFuturi podcast tools can boost engagement on Google Podcast After a lengthy wait, Google is finally jumping into the podcast space – and its new app could be a game-changer. The tech giant’s Google Podcast app will allow the more than 100 million Android users in the U.S. to stream on-demand content simply by downloading […]
Futuri’s Tools Help Grow Podcast Ad Revenue
/in Industry News /by ZenaAs advertisers direct more dollars to podcasts, radio broadcasters dial up new content, ad opportunities Amid rising demand from advertisers and audiences, podcasts are the hottest topic in the audio industry. In response, radio broadcasters are building up their podcast offerings, and are monetizing that content to grow new business in the podcasting space. By […]
Mobile Usage in America Reaches All-Time High
/in Industry News /by ZenaRadio Must Respond with Mobile-Ready Content How many times a day do you check your smartphone? The answer is probably much more than you think. In fact, the average American checks their phone every 12 minutes, or 80 times per day, and nearly one in ten Americans peek at their phones every four minutes, according […]
TopLine-MapIt™ Illustrates Radio’s Reach
/in Industry News /by ZenaFuturi Media’s Latest TopLine Tool Maps Stations’ Footprint Relative to Clients’ Business Every picture tells a story, and Futuri Media’s new TopLine-MapIt™ mapping tool can help broadcasters illustrate their relevance to prospective clients. With TopLine-MapIt™ , broadcast sales teams can create custom maps visually displaying their geographic reach relative to a local business’ market. These […]
WWRS 2018: Gen Zers, Millennials Use Radio On Their Terms
/in Industry News /by ZenaTo cultivate young audiences, radio needs to advance new devices, cars and data Want to reach Generation Z and Millennials? Be authentic, explore new technologies, and use as many platforms as possible. Seeking a better understanding of Gen Zers,at the Worldwide Radio Summit 2018 opening panel, Futuri Media CEO Daniel Anstandig surveyed top audio and […]
Futuri Media Wins the OHTec Tech Company of the Year for the Second Time in a Row
/in Industry News /by ZenaThe 12th annual awards honor innovative companies and leaders in Northeast Ohio’s growing technology community. Futuri Media scored a two-peat at the OHTec Best of Tech Awards on Thursday night, winning Tech Company of the Year for the second time in a row. The 12th annual awards, which recognize outstanding technology companies and entrepreneurs, are […]
Futuri Media Makes a Broader Set of Patented Interactive Features Available for Licensing
/in Press Release /by ZenaCleveland-based technology company holds patents in more than 150 countries worldwide. Cleveland, Ohio, April 18, 2018 – Futuri Media, a global leader in SaaS technology designed to drive audience and revenue growth for broadcasters, today announced that it is making a broader set of its most popular intellectual property available for license to media companies […]
Futuri Media’s Real-Time Story Discovery System TopicPulse Hits Record-High Subscriber Base
/in Uncategorized /by ZenaThe social media monitoring system that’s changing the face of show prep adds 100+ new station partners, including several major markets, in Q1 2018. Cleveland, Ohio, March 28, 2018 – Futuri Media, a global leader in SaaS technology designed to drive audience and revenue growth for broadcasters, today announced that its revolutionary real-time story discovery […]
TopLine, Futuri Media’s Revolutionary Sales Research and Data Visualization System, Adds Appointment Prep Reports
/in Press Release /by ZenaTopLine users can access powerful intelligence about a prospective buyer and decision makers, accelerating the sales process by making the most of their first meeting. Cleveland, Ohio, March 7, 2018 – Futuri Media, a global leader in SaaS technology designed to drive audience and revenue growth for broadcasters, today launched a new feature in its […]