Omnichannel Marketing and The Digital Divide

Shifting away from selling 'traditional' media vs. 'digital' media makes more sense now than ever Broadcast sales executives hear the term, Omnichannel marketing more and more. It describes an approach to marketing that reaches beyond broadcast…

Prospect Conversions – Don’t Sell Yourself Short

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At the beginning of each year, we think about improving ourselves. Some make resolutions while others pick up a new planner or organizational tool for work or personal life. Many find themselves reading a self-help book, like Stephen Covey’s…

Futuri Names Tracy Gilliam Chief Strategy Officer, Appoints Todd Storch Chief Revenue Officer

Newly-created leadership team roles elevate longtime Futuri leader Gilliam and bring Storch to the company.   Cleveland, Ohio, January 25, 2022 — Futuri, the leading provider of AI-driven audience engagement and sales intelligence solutions…

WEBINAR | The Broadcast Sales Executive’s Guide to Crushing It in 2022

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Join TopLine‘s A.J. Vaughan and Erin Callaghan for this free webinar on Thursday, January 20, with sessions at 11a and 4p ET. If you’re a broadcast sales executive, chances are you’ve learned a LOT about doing business differently…