On Thursday, October 3, spend 30 minutes getting valuable guidance on the 2020 sales landscape. Free webinar. The Five Things You Need to Know to Set Yourself Up for Sales Success in 2020 Thursday, October 3. Sessions at 10.30a and 1.30p ET. Many experts are predicting a recession and we know a wild political ride […]
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With brands spending at record rates on mobile, digital audio, and digital video, radio stations can showcase their best products and add new offerings to grow revenue. Here’s some good news for radio broadcasters: The digital ad market is surging and now is the time for local stations to cash in. Local radio companies have […]
To create engaging breaks, radio should focus on timely tidbits, local happenings, and reveal themselves Faced with more competition than ever, radio stations need to make sure their listeners stick around for talk breaks rather than tuning out. The good news for AM/FM stations? Audiences want to hear what hosts have to say. In fact, […]
The session will focus on where the industry is going and how you can be prepared for it. Today, you need success in PPM or diary, but tomorrow’s landscape could be totally different. Things will change fast; are you prepared? Strap in – in this tight session packed with actionable takeaways our own Daniel Anstandig, […]
By using data and insights to frame a narrative, radio can boost their sales efforts. “Let me tell you a story.” That’s how some of the best conversations get started. When it comes to advertising sales, it is important to take prospective clients on a journey. You don’t want to just rattle off facts and […]
We’re looking forward to seeing partners and friends new and old at Casablanca Broadcast Days, the WBA Summer Conference, Radiodays Europe Podcast Day, and the Promax Station Summit. Summer’s just about here, and Team Futuri is on the road! Members of our team will be at the following events over the next several days. If […]
Our very own Jim Tarantine and Zena Burns spoke with Broadcast Dialogues‘s Connie Thiessen about Futuri’s recent studies on podcasting and time-shifted radio content, and how broadcasters can take advantage of the growing digital audio space. They use their discussion on this podcast to discuss in-depth and answer the question, “What if radio was created […]
Audio is the “it” media of the moment and radio stations are primed to be the go-to source for all audio – from on-air to on-demand to podcasts. AM/FM stations are experts in high-quality, local audio and feature charismatic hosts who connect with listeners and feel like trusted friends. These ingredients make for great radio, […]
Nielsen Audio recently conducted a study that correlated ratings of TopicPulse users vs. average stations, and examined whether heavy users of TopicPulse correlated with even higher ratings. Key findings include: Stations doing real-time show prep with TopicPulse have 2x higher cume and AQH share in both P18-49 and P25-54 demos compared to average PPM measured […]
National study also contains insights on implications for radio Las Vegas, Nevada, April 9, 2019 – Most podcast users are millennial males, listen weekly, and engage with podcasts at home, according to a major new study by the University of Florida College of Journalism and Communications (UFCJC) and Futuri Media, a leading audience engagement and […]