NEWS & INSIGHTS
Stay up-to-date with what’s happening at Futuri as well as our helpful curated content about business, media, tech, and AI.
Yes, You Can Grow Ratings
Promotions mean more than running a topical in prime. Finding the audience is the first step.
Help! Everyone Is on Vacation but We Still Have Newscasts to Produce!
If you’re like most TV stations, you just had a jam-packed November, fully staffed and with your best foot forward for sweeps. And you’ll spend the next 6 weeks with half your staff on vacation. So how do you still maintain high-quality newscasts with a skeleton crew? In my 20+ years leading in local newsrooms, I’ve found there are a few things you need to do.
A First-Time News Manager’s Guide to Success
When I first became a news manager, I made some mistakes. In 20 years of news leadership, I learned a lot, and now I work with newsrooms across the U.S. to help them grow and evolve. This list of 10 things I learned can help any new manager.