TopicPulse: show prep, redefined
Power your broadcast with real-time insights into what your local audience cares about most and is sharing on social media.
Proprietary technology scans social media and 100k+ sources of news and information every second.
TopicPulse identifies what your core target audience is talking about and sharing on social media so you can drive the conversation.
Get IdeaStartersTM by email and in the TopicPulse mobile app. Ideas you can use on the air and on your socials right now.
New! TopicPulse Instant Video
Supercharge your station’s video strategy with TopicPulse Instant Video, based on TopicPulse IdeaStarters™ and fully customizable with your station branding and voiceover.
Please click here to learn about all the new capabilities.
Proven ratings increase: Findings from a recent Nielsen Audio study indicate:
- Stations doing real-time show prep with TopicPulse have 2x higher cume and AQH share in both P18-49 and P25-54 demos compared to average PPM measured stations.
- The more frequently TopicPulse stations use the system, the higher their average cume and AQH share. The ten heaviest users of TopicPulse, based on number of logins and minutes used, had +7.3% higher cume rating and +3% higher AQH share than average TopicPulse users.
- Morning Drive users logged into TopicPulse during the show had 48% higher 6a-10a M-F AQH share than stations that only log in the night before.
Never miss a hot topic again.
Live Insights ensures you always know what’s resonating with your core target audience and what stories are about to go viral before they do.
Request a demoTop Trending Local Stories featured for your audience.
You’re the art, we’re the science.
Be the one to break the story.
Always know what stories are trending hot on social that your competitor’s aren’t covering with Low News Coverage.
About to go viral
Stay ahead of the trends as TopicPulse discovers which stories are about to go viral BEFORE they do so you can drive the conversation on air and on digital.
IdeaStarters™: The art of TopicPulse
Short on manpower? We understand. TopicPulse format writers provides instant content and show prep relevant to your core demographic target. Distribute content from IdeaStarters™ via your brand’s social and digital channels, and use for show prep whether live or pre-recorded.
A secret weapon that goes where you go.
- Receive breaking news alerts when major events happen.
- Stay ahead of the competition even when on the go.
- Share stories instantly with your staff and review live insights anytime.
Uncover what topics are driving overall audience engagement with instant insights.
Audience
Discover the demographic group most engaged with the topic.
Velocity
Track the topic’s growth trajectory in real-time to know when topics spike.
Verify
View sources and track metrics of social engagement in real-time. See photos and videos relevant to that topic.
Social Traction
Capture the top ten trending hashtags and keywords related to the topic to drive your own social engagement.
Designed for Speed.
Customized shortcuts designed specifically to meet your needs: Track topics by Audience, Demo, Format, Market, or Category
Request a demo
TopicPulse delivers content your way.
Use one or use them all. TopicPulse has four unique ways to keep you on top of the best story ideas for your audiences.
Choose from:
- Desktop app
- Mobile app
- IdeaStarters™ emails (2x daily, AM and PM delivery)
- Slack integration (Hourly top three stories for your format, and breaking news)
The Rundown: Simplify your show prep by saving stories to specific time slots.
Create your show’s topic rundown by dragging and dropping stories into The Rundown. You can view IdeaStarters™, make notes on stories, and share your list with your team.
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Training, consulting, and 24/7 VIP Support. No one does it better, period.
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Discover how TopicPulse can power your success
Contact us for a live demo to learn how Futuri’s technology can drive results for your business.
