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Tag Archive for: press release

TopLine Pivot

A New Version of TopLine: SmithGeiger’s Elevate Division and Futuri Launch TopLine-Pivot

April 25, 2022/in New at Futuri, Press Release/by mccarron

Introducing the Next Generation of Sales Intelligence for television and digital video sales executives

TopLine PivotThe future of selling isn’t about asking the right questions; it’s about showing up with the right answers.

As the leading provider of AI-driven audience engagement and sales intelligence solutions for broadcasters, Futuri is an industry leader with its sales-enabled system, TopLine.

Using powerful AI to turn your account executives into data-driven marketers, advance through every stage of the sales process, and maximize your results, TopLine is the salesperson’s secret weapon. From Instant Insights to Digital Analysis Reports, TopLine gives you all the tools and metrics to succeed with a variety of data sources, prospecting tools, business acumen content, and design capabilities to craft strong, data-driven stories that articulate the value of television brands.

With advancing technology, an ever-evolving marketplace, and constantly updated data, the pace of selling has grown exponentially! That means your sales research should, too.

Introducing TopLine-Pivot

SmithGeiger Group’s Elevate division, which specializes in advertising and marketing-related consumer research, and Futuri, the leading provider of AI-driven audience engagement and sales intelligence solutions for broadcasters, today announced the launch of TopLine-Pivot.

“We partnered with SmithGeiger and Nicole Bergen’s Elevate team to create this groundbreaking system that provides turnkey sales intelligence, accelerates sales cycles, and empowers television and digital video sales executives to spend more time doing what they do best – selling.”
– Daniel Anstandig, CEO at Futuri

Specifically designed for the needs of television and digital video sales executives, TopLine-Pivot incorporates world-class offerings from these industry leaders to deliver custom, localized storytelling for sellers at scale.

By pairing local, custom qualitative research from SmithGeiger’s Elevate division, TopLine-Pivot is designed to empower television and digital video sales executives with a constant stream of updated and easily digestible market research that will drive new business conversations and revenue quickly.

TopLine-Pivot incorporates world-class offerings from these industry leaders to deliver custom, localized storytelling that will scale and grow revenue.

At a time when advertisers are demanding data and strategic rationale for every ad dollar, TopLine-Pivot enables sales teams to deliver custom data-driven presentations and infographics based on local qualitative.

“Our sellers must arrive informed and armed with insights to have meaningful conversations in local markets, and TopLine-Pivot is here to make that easy.”
– SmithGeiger Elevate’s Nicole Bergen

By giving business owners the two things they want the most – the information they don’t have, and better ideas for growing their business – TopLine-Pivot is the solution to tell your station’s story.

Tell me more about TopLine-Pivot!

topLine Infographic

https://futurimedia.com/wp-content/uploads/2022/04/TopLine_Pivot.png 753 1047 mccarron https://futurimedia.com/wp-content/uploads/2020/04/futuri-logo-.png mccarron2022-04-25 10:19:302022-04-27 09:26:32A New Version of TopLine: SmithGeiger’s Elevate Division and Futuri Launch TopLine-Pivot

Roxanne Steele, Marci Stanley, and Kendall B. Join Futuri’s Prep+ Team

October 28, 2020/in Industry News, Press Release/by Zena

Wednesday, October 28 — Prep+, Futuri’s show prep and team collaboration system, has added Roxanne Steele, Marci Stanley, and Kendall B. to its team as Format Specialists. Steele, Stanley, and Kendall B., who all have long histories as on-air talent, are responsible for developing multimedia content, updated multiple times during each daypart, for use on-air, on station and personality websites, and on social platforms.

Roxanne Steele has been named Format Specialist, Country and CHR Formats for Prep+. Steele can currently be heard on Cumulus Media Detroit’s WDRQ-FM New Country 93.1 and WDVD 96.3, along with Westwood One’s Hot AC syndication. She was nominated for an ACM Award for On-Air Personality of the Year in a Major Market in 2018 while at Entercom Detroit’s 99.5 WYCD. Steele also spent 12 years at Chicago’s B96 WBBM-FM, where she was the station’s first female DJ to host Afternoon Drive.

Marci Stanley has been named Format Specialist, Rock for Prep+. Stanley, also known professionally as Billie Marshall, is an award-winning rock program director and comedic writer who’s hosted The Bad Ass Rock Show on Dick Broadcasting’s Rock 106.1 WFXH-FM in Savannah, GA, for the last 12 years. Stanley is also a prolific voice actress and vocalist.

Kendall B. has been named Format Specialist, Rhythmic for Prep+. He has more than 25 years of experience at Rhythmic stations in content, promotions, and imaging roles. Currently heard on Max Media Denver’s Jammin’ 101.5 KJHM-FM, Kendall B. joins the Prep+ team from within Futuri, where he’s been in content development and Partner Success roles for the last 3+ years.

“Prep+ delivers timely and engaging multimedia show prep in a way that’s easy to use anywhere you’re creating content,” said Futuri SVP, Customer Experience Todd Thomas. “Adding Roxanne, Marci, and Kendall to our team makes Prep+ an even more powerful tool for talent and producers who want to be relevant to their audiences 24/7.”

To learn more about Prep+, visit futurimedia.com/prepplus.

https://futurimedia.com/wp-content/uploads/2020/10/Prep_Hires4.png 355 640 Zena https://futurimedia.com/wp-content/uploads/2020/04/futuri-logo-.png Zena2020-10-28 08:59:202020-10-28 08:59:20Roxanne Steele, Marci Stanley, and Kendall B. Join Futuri’s Prep+ Team
millpond futuri logos

Millpond Equity Partners Invests in Futuri Media

February 12, 2019/in Press Release/by Zena

Boca Raton, FL, February 13th, 2019 – Millpond Equity Partners (“Millpond”) has made an investment in Futuri Media LLC (“Futuri” or the “Company”), a leading provider of SaaS technology for audience engagement and sales intelligence to broadcasters and publishers. Futuri, headquartered in suburban Cleveland, Ohio, offers its customers a comprehensive suite of products and services designed to drive audience and revenue growth and enhance sales team productivity. The Company’s audience engagement suite, including its POST podcasting and on-demand system and TopicPulse real-time social intelligence platform, provides tools that maximize ROI on content investments and enable creators to expand distribution. Futuri’s sales intelligence platform, TopLine, provides client sales teams’ data-driven intelligence and content designed to increase sales efficacy and productivity. Founded in 2009 by Daniel Anstandig, the Company currently serves more than 1,500 broadcasters worldwide that reach more than 100 million consumers daily.

“Futuri was founded with the mission of providing cloud-based technologies that enable broadcasters to capitalize on the rise in digital audio and video consumption. Our most important goal is supporting our clients’ success in using our platforms to drive audience and revenue growth,” commented Futuri Founder and CEO, Daniel Anstandig, “We put our skill and passion to work every day for the betterment of our clients and partners, and we saw the same integrity and spirit in Millpond’s approach. Millpond is the ideal partner to collaborate with us in continuing to deliver on our mission by broadening and enhancing our service offering and providing strategic guidance as we embark on our next phase of growth.”

“Futuri’s demonstrated ability to drive revenue growth for its customers has established it as the leader in its market and the Company has a terrific track record of delivering products and technology with a strong value proposition, leading to deep customer relationships.  Futuri has a number of avenues for future growth and we are excited to partner with Daniel Anstandig and the talented, experienced team he has assembled to drive continued success for the Company and its client base,” commented Millpond Equity Partner Larry Shagrin.

The Futuri Media transaction represents the fifth platform investment for Millpond Equity Partners. Millpond is dedicated to investing in lower middle market business services companies.

Additional financing for the transaction was provided by JP Morgan Asset Management, Aberdeen Standard Investments, Oxer Capital, First Merchants Bank, management, and original angel investors, Zapis Capital Group.

About Futuri Media

Futuri Media is a global leader in SaaS technology designed to drive audience and revenue growth by deepening consumers’ trust in, affinity for, and loyalty to brands and the teams who represent them. Futuri Media’s audience engagement and sales technology, for which it holds 11 published or pending patents in 151 countries, is used by thousands of broadcasters and publishers worldwide. Named to the Inc. 5000 List of America’s fastest- growing private companies for five consecutive years, Futuri Media’s best-in-class customer support is a key driver of its growth. Founded by CEO Daniel Anstandig in 2009, Futuri Media is dedicated to driving measurable success for its partners through innovative SaaS technology, proactivity, speed, and trust in all of its relationships. For more information, please visit futurimedia.com.

About Millpond Equity Partners

Millpond Equity Partners is a private equity firm focused on investing in lower middle market, growth-oriented business services companies. Headquartered in Boca Raton, Florida, the Millpond leadership team has nearly 60 years of combined private equity and operating experience, deep industry expertise and a track record of growing businesses and creating value alongside management teams. Millpond combines a partnership approach with extensive hands-on operational and investment management experience. Its experienced investment professionals work hand-in-hand with leaders of healthy and growing businesses, providing strategic guidance, resources and support while assisting those companies through their next phase of growth. For more information, please visit millpondequity.com.

https://futurimedia.com/wp-content/uploads/2019/02/millpond-futuri-logos.png 461 841 Zena https://futurimedia.com/wp-content/uploads/2020/04/futuri-logo-.png Zena2019-02-12 17:00:162020-05-24 13:31:08Millpond Equity Partners Invests in Futuri Media
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Futuri is the leading provider of cloud-based audience engagement software for the enterprise. Brands rely on Futuri to make their content more relevant, accessible, engaging, and results-driven. Founded in 2009, Futuri holds 12 published or pending patents in 151 countries. Named to the Inc. 5000 List of America’s Fastest-Growing Private Companies for seven consecutive years, Futuri is the only audience engagement platform that includes solutions for sales, marketing, and content teams.

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