Global leader in audience engagement technology
With robust digital offerings, radio can maintain its place as the no. 1 in-car media Radio enjoys the enviable position as the most popular in-car media, but the car is quickly emerging as the new battleground for audio. As more vehicles with advanced entertainment systems and WiFi connectivity hit the road, drivers can tune into…
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To boost engagement, broadcasters and digital publishers need to educate consumers The biggest hurdle to growing podcasting may be helping consumers understand exactly what a podcast is and how to find it. New data from Edison Research notes that 64% of Americans, of 180 million people, say they’ve heard of podcasts, up from just 22%…
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As more consumers buy in, voice-activated speakers reach 18% of US homes Smart speakers are going mainstream. About 43 million Americans are now speaking commands to Amazon Alexa and Google Home devices on their kitchen counters and nightstands. Voice-activated speakers are being consumed by 18% of U.S. homes, up from 7% a year ago, according…
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Consumers turn to digital in the summer more than any other time of year. Engage your audience across all digital platforms using technologies proven to boost both audience engagement and revenue. This summer, as more Americans stream audio in cars, on smart speakers, Bluetooth devices, and smartphones, online audio is primed to be more popular…
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Moms are heavy consumers of AM/FM radio, digital audio, and podcasts While they’re busy juggling careers and families, modern Moms still make time for audio. As avid listeners of radio, digital audio and podcasts, Moms are completely tuned in, visiting multiple social media networks daily. This busy lifestyle consumer’s media consumption habits translate into opportunity…
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To cultivate young audiences, radio needs to advance new devices, cars and data Want to reach Generation Z and Millennials? Be authentic, explore new technologies, and use as many platforms as possible. Seeking a better understanding of Gen Zers,at the Worldwide Radio Summit 2018 opening panel, Futuri Media CEO Daniel Anstandig surveyed top audio and…
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As smart speaker sales rise, stations need custom skills to showcase content. Consumers are liking the sound of voice-activated speakers. After a holiday season where they were a top gift, smart speakers like Amazon’s Echo devices and Google Home are more than a novelty, they’re part of the new digital ecosystem. Smart speakers drive more…
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