Tag Archive for: TopicPulse

The Investment That Pays Untold Dividends
Futuri BlogErin Callaghan, Director - Enterprise Partnerships at Futuri Media
“I’m having a tough time recruiting. If you know anyone good, send them my way.”
I hear this consistently across the hundreds of radio and TV stations I work with. …

Yes, You Can Grow Ratings
Futuri BlogTim Wolff, VP, TV & Digital Publishing Innovation, Futuri Media
Promotions mean more than running a topical in prime. Finding the audience is the first step.
I talk to a lot of News Directors who've told me that their ratings are in perpetual…

Beyond CrowdTangle: Truly Understanding Your Audience
Futuri BlogBy Tim Wolff, Futuri’s VP, TV and Digital Publishing Innovation
Nearly every newsroom in America has attempted to use CrowdTangle in some capacity, but some have been caught unprepared by the news that CrowdTangle is ending support and will…

The good reporter who became a bad reporter (and how to be good again)
Futuri BlogAre you doing the right things to retain your top performers?
By Tim Wolff, Futuri’s VP, TV and Digital Publishing Innovation
The full article lives on RTDNA.com, the website of the Radio Television Digital News Association
How do you…

Will your newsroom be ready when social media transparency becomes regulated?
UncategorizedSocial media transparency is about to get regulated: here’s what it means for your newsroom.
By Tim Wolff, Futuri’s VP, TV and Digital Publishing Innovation
The talk–and there’s been a lot of it in recent years–is becoming more than…

Call it a comeback: Sports is back in local news
UncategorizedRemember how local news cut back on sports for the past decade? That’s changing–FAST.
By Tim Wolff, Futuri’s VP, TV and Digital Publishing Innovation
For most of the past 15 years, local news has been cutting back on sports.…