TV and digital publishing industry executives join Futuri’s growing team. Cleveland, Ohio, February 16, 2021 — Futuri, the leading provider of AI-driven audience engagement and sales intelligence technology for media, today announced two new senior leaders on its team who are focused on developing its suite of offerings for local, network, and cable television and […]
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Here’s what changed that made podcasts skyrocket more than a decade after they first started — and why your news brand can’t miss out on this audience. By Tim Wolff, Vice President of TV and Digital Publishing Innovation, Futuri In 2005, I created one of the first video podcasts (vodcasts) in our market. We used […]
Adjusting strategies and tactics in newsrooms used to take months of work (and a lot of faith in limited info). Now, AI and data tools can help you learn and make changes in minutes. It’s time for your newsroom to catch up. By Tim Wolff, Vice President of TV and Digital Publishing Innovation, Futuri It […]
Every newsroom has a plan for targeting its key demographic groups. But the assumptions we make can do more harm than good. Here’s what newsrooms really need to focus on. By Tim Wolff, VP, TV and Digital Publishing Innovation, Futuri It’s a situation that probably sounds familiar to any television executive. At a TV station […]
“Winning” breaking news is a non-stop battle. But if you think the only goal is to be first, then you’re missing the most important parts. Here’s what every newsroom needs to know about winning breaking news. By Tim Wolff, Vice President of TV and Digital Publishing Innovation, Futuri In the newsroom days of my youth, […]
Don’t let your efforts to close the appointment earn you a one-way ticket to the junk folder. TopLine’s Jim Tarantine shares insights into how you can successfully close more appointments — and, ultimately, more sales. We’ve all heard the phrase. via GIPHY Everyone wants to close sales, but how about closing the appointment? Getting […]
Successful sales executives know that knowledge is power. We break down seven top trends emerging in broadcast sales, and how you can navigate them successfully. If 2020 taught us anything, it’s that lacking the willingness or ability to adapt is a recipe for failure. Nearly every business — and hey, almost every person! — underwent […]
You likely know POST as a podcasting system, but did you know it does so much more, all designed to make the lives of broadcast pros easier? With POST, numerous things you need to get done regularly that may have little to do with podcasting, like airchecking talent to transcribing content to getting audio assets […]
Will you be sad to say goodbye to 2020? Didn’t think so. But 2021 brings new goals, and TopLine is here to help you crush them. This webinar, presented by TopLine‘s Jim Tarantine and Erin Callaghan, included the results of our wide-ranging study on how the radio sales landscape is changing, what opportunities lie ahead, […]
Futuri CEO and co-founder Daniel Anstandig, 37, has been named to Crain’s Cleveland 40 Under Forty 2020 List. Per Crain’s, “Crain’s 40 Under Forty honorees are, in a word, leaders. They are making a difference in their companies and their communities. Chosen by our editorial team to represent a range of businesses and backgrounds, these […]